Video Production For Your Company



What's Video production?

Video production is the practice of producing video by capturing moving images (videography), and creating combinations and reductions of parts of this video in live production and post-production (video editing). In most cases the captured video will be listed on the most current electronic media like SD cards. Video tape capture has become obsolete and solid state storage is reserved for only storage. It is the equivalent of filmmaking, but with images recorded digitally instead of on film stock.

OverView

Practically, video production is the art and service of creating content and delivering a finished video product. A video production can vary in size. Examples include:

Shooting techniques and styles include:

  • Using a tripod to get a locked-down, stable shooter;
  • hand-held for a bigger frame of movement to attain more jittery camera angles or looser shots to portray natural motion
  • integrating various camera angles like the Dutch angle (see Mission Impossible), Whip pan (see the opening of Hot Fuzz) and Whip zoom (watch the Kiddo/Driver fight in Kill Bill Vol. 2);
  • on a jib or crane which smoothly soars to varying heights as seen in the finale of the movie Grease;
  • with a Steadicam for smooth movement as the camera operator incorporates moving cinematic techniques such as moving through rooms, as seen in The Shining.


Video Production Process

Video production is basically the entire process of creating a video. Whether it's a short movie, a full-length picture, company advertising video, tv commercial, music video, or other sort of film, the procedure may vary somewhat with the particulars, but the overall process is basically the same. The basic process can be broken down into three subcategories.

  • Pre-production
  • Production
  • Post-production

These three subcategories include all aspects of video production, from the moment an idea pops into your head to the moment the film is released to the public. In this guide, we'll try to supply you with the obvious definition of video production by describing the whole process of video production.

3 Main Stages of Video Production

1. Pre-production

This is the planning stage. There will be no recording during this process, just preparation.

  • An idea is formed
  • The script is written
  • The cast is chosen
  • The sound and video team members are selected

Scene locations are chosen, the script is edited and revised if necessary, and an outline of the entire recording process is created.
There are lots of additional factors that have to be reviewed too. Appropriate lighting for each scene is crucial.

2. Production

Once all the cast and crew have been hired, and the script was edited and approved, the actual manufacturing process can begin. Crew and cast members travel to each location, and each scene is taken until it's satisfactory. Then everyone will move to the next scene. This process repeats until every scene in the movie was shot. After each scene has been properly taken, it's time to move on to the next stage of post-production.

3. Post-production

Post-production covers all actions that are performed after the actual shooting of the movie was completed. Including merging each scene, syncing audio and video, editing sound and video, and adding special effects.

Professional Video Production

There are many businesses that offer video production as a service. This allows companies and individuals that don't have any filmmaking experience to make marketing videos or other business-related videos to enhance their company read more image, and showcase their services and products.
For video production to be prosperous, there has to be much more behind it than just a guy with a camera. The video has to be distributed and targeted correctly, or the movie will only reach a small number of potential customers. A video describing a general overview of your goods and/or services is great when you've got a stand-out niche, but if you have competition, your video must demonstrate the prospective client why they should choose your company over your competitor's company. For this reason, you might achieve better results by creating several short videos, each targeted at a particular demographic. The videos can then be distributed through the correct platforms to reach the maximum number of individuals who could be interested in your business's services.

For professional video production contact Busyboy Productions at www.busyboyproductions.com




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